What is Social Media?
Social Media is a platform that lets us participate in social networking. We can share our posts on various social media platforms to improve business visibility. Today it is the best source for news updates, marketing, education, and entertainment.
Importance of Social Media
The importance of social media is undebatable. It is a powerful channel of marketing — a game changer for any business. It provides us the flexibility to communicate at both personal as well as business levels.
Business owners can improve search rankings, leads, sales, and traffic using search media. This can be done at reduced marketing expenses. Besides business, it is a cool platform to connect with friends and dear ones.
Business in today’s day and age is dominated by customers and their demands. People prefer to see referrals, reviews over Google search results, or a website before purchasing a product. To stand by the flow, we need to learn what people say about us. You need to actively participate in relevant communities to interact and influence masses. You need to engage with social media to manage your online reputation. Social media marketing is a must to target a wider customer base and expand your business. enroll in one of the best social media marketing course in Jaipur
Social Media Marketing Course Content
SOCIAL MEDIA MARKETING – INTRODUCTION
- What is Social Media?
- History of Social Media Marketing
- Importance of Social Media
- SMO Strategy for Business
- History of Facebook
- What is Facebook Marketing?
- How to Create a Fan Page?
- Facebook Profiles
- Facebook Places
- Facebook Groups
- Facebook Community
- Grow Your Business with Facebook
- Latest Facebook Trends
- What are Adverts?
- How to Create a Campaign?
- Do’s and Don’ts
- Increase Facebook Likes for a Fan Page
- What are Facebook Apps?
- History of Twitter
- What is Twitter Marketing?
- Create a Twitter Account for Your Business
- How to Increase Followers on Twitter
- What is Hash Tag?
- Sponsored Tweets and Hash Tags
- Twitter Account Promotion
- Twitter API
Twitter Automation Tools
- History of LinkedIn
- LinkedIn Marketing
- Premium Account
- Connect with Your Customers
- Promote Your Business on LinkedIn
- Create an Ad Campaign
- Grow Your Business through LinkedIn Marketing
GOOGLE+ PLUS MARKETING
- Advantages of Google+
- Creating a Business Page on Google+
- Page Customization
- +1 & Sharing
- Integrate Google+ Business Page on Your Blog or Website
- Increase Followers on Google+
- Promote Your Business on Google+
- Google Tools
- What is Pinterest?
- History of Pinterest
- Pinterest – Interesting Facts
- How it Works?
- Pinterest as a Marketing Tool
- Pinterest as a Perfect Media Strategy
- Promoting Business through Pinterest
- Setting up your Business Account
- Pinterest vs. Other Social Platforms
- History of Video Marketing
- Daily motion
- Ranking Factors of a Video
- Increase Subscribers and Views
- Increase Video Views
- Advantages of Video Ads
- Promote Your Video Ads
MONITORING SOCIAL MEDIA ACCOUNTS
- SMO at Various Levels
- Tools to Measure Your Popularity
- Goal Creation and Achievement
- Traffic, Analytics, and Statistics